Last Updated: January 2025
Introduction
Welcome to Uplift ("we," "our," or "us"). We are committed to protecting your privacy and ensuring you have a positive experience on our app. This Privacy Policy explains how we collect, use, and safeguard your information when you use our Uplift mobile application.
By using Uplift, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our app.
Information We Collect
Personal Information
We may collect the following personal information that you voluntarily provide:
- Profile Information: Name, zodiac sign, religious preferences, relationship status, employment status
- Preferences: Favorite quotes, categories, notification settings
- Usage Data: App usage patterns, features accessed, time spent in app
- Device Information: Device type, operating system, app version
Automatically Collected Information
We automatically collect certain information when you use our app:
- Analytics Data: App performance, crash reports, usage statistics
- Device Identifiers: Device ID, advertising identifier (if applicable)
- Log Data: IP address, browser type, access times, pages viewed
How We Use Your Information
We use the collected information for the following purposes:
- Personalization: Provide personalized quotes and content based on your preferences
- App Functionality: Enable core app features like favorites, streaks, and notifications
- Improvement: Analyze usage patterns to improve app performance and user experience
- Communication: Send notifications and updates about the app
- Support: Provide customer support and respond to inquiries
- Security: Protect against fraud and ensure app security
AI and Third-Party Services
OpenAI Integration
Our app uses OpenAI's API to generate personalized quotes and affirmations. When you use AI-generated content:
- Your preferences (zodiac sign, religion, etc.) are sent to OpenAI to generate relevant content
- We do not send personal identifying information to OpenAI
- OpenAI's privacy policy applies to data processed by their services
- You can opt out of AI-generated content in app settings
Other Third-Party Services
We may use third-party services for:
- Analytics: App usage analytics and performance monitoring
- Payment Processing: Secure subscription payments through Apple's StoreKit
- Cloud Storage: Data synchronization across devices
Data Storage and Security
Local Storage
Most of your data is stored locally on your device using:
- UserDefaults for app preferences and settings
- Core Data for favorites and quote history
- Keychain for secure storage of sensitive information
Cloud Storage
Premium users can optionally sync data using Apple's CloudKit:
- Favorites and preferences are synced across devices
- Data is encrypted in transit and at rest
- You can disable cloud sync at any time
Security Measures
We implement appropriate security measures to protect your information:
- Encryption of sensitive data
- Secure API communications
- Regular security updates
- Access controls and authentication
Your Rights and Choices
You have the following rights regarding your personal information:
- Access: Request access to your personal data
- Correction: Update or correct your information
- Deletion: Request deletion of your data
- Portability: Export your data in a portable format
- Opt-out: Opt out of certain data collection and processing
To exercise these rights or for any privacy-related questions, please contact us at:
Email: privacy@uplift-app.com
Children's Privacy
Our app is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.
International Data Transfers
Your information may be transferred to and processed in countries other than your own. We ensure that such transfers comply with applicable data protection laws and implement appropriate safeguards to protect your information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by:
- Posting the new Privacy Policy in the app
- Sending you a notification
- Updating the "Last Updated" date
Your continued use of the app after any changes constitutes acceptance of the updated Privacy Policy.
Contact Information
If you have any questions about this Privacy Policy or our data practices, please contact us:
- Email: privacy@uplift-app.com
- Support: support@uplift-app.com
- Website: https://uplift-app.com